Seven Premium Nama Chocolate Matcha Review – 7-Eleven Japan Limited
This article reviews Seven Premium Nama Chocolate Matcha and explains its flavor, texture, ingredients, and allergen information based on the product sold in Japan.
This product is sold exclusively at 7-Eleven stores in Japan. It was released in December 2025, but it took me about three months before I finally found one. Some stores appear to stock it regularly, but within my usual shopping area it was surprisingly difficult to locate.
According to the official description from Seven-Eleven Japan, this product is made by kneading first-harvest Uji matcha into nama chocolate in order to highlight the natural flavor and gentle bitterness of matcha. The company promotes it as a seasonal product with a soft, melting texture.
Packaging and Product Background
Information printed on the back of the package indicates that the product is sold under the Seven Premium brand and manufactured by Bourbon, a well-known Japanese confectionery company.
Bourbon products are generally consistent in quality, and since this product combines nama chocolate and matcha, expectations are naturally high.
The product name also highlights the use of first-harvest Uji matcha, suggesting a focus on carefully selected ingredients.
About Uji Matcha
Uji matcha is produced from tea leaves grown in Uji, Kyoto, one of the regions historically associated with high-quality Japanese tea.
It is often described as having:
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strong umami and sweetness
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an elegant aroma
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a bright, vivid green color
Because of these characteristics, Uji matcha is frequently used in higher-end matcha desserts and confectionery.
Sustainability Initiative
This product was released alongside another item called Seven Premium “Toro Nama Shokkan Chocolat.”
Part of the sales from these products contributes to initiatives supporting cacao-producing regions. These efforts aim to improve education and increase cacao production capacity in farming communities.
It is an interesting example of a snack product connected to broader social initiatives.
Inside the Package
Inside the box, there are two rows of four pieces each, for a total of eight nama chocolate cubes.
A small pick is included in the center of the tray, which makes it easy to eat the chocolate without touching it directly.
When bringing the chocolate close to the nose, a gentle matcha aroma becomes noticeable.
Appearance and Cross Section
To better examine the texture, I arranged the pieces similarly to the product image on the package and cut one open.
The cross section shows the dense and smooth structure typical of nama chocolate.
Taste & Texture
Because this is nama chocolate, it begins to melt gradually once placed in the mouth. There is almost no need to bite.
The matcha flavor is clearly present, but the bitterness remains relatively mild. The balance makes it easy to eat while still allowing the matcha aroma to come through.
Some people also melt nama chocolate into hot milk to create a matcha chocolate drink. Like many chocolate products, there are different ways to enjoy it depending on personal preference.
Nutritional Information
(Per box – 45 g)
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Energy: 246 kcal
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Protein: 2.7 g
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Fat: 18.0 g
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Carbohydrates: 18.6 g
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Sugars: 18.2 g
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Dietary fiber: 0.4 g
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Salt equivalent: 0.08 g
(Estimated values)
The package contains 8 pieces (two packs of four cubes each).
Product Classification
Name: Chocolate
Ingredients (Summary from Package)
Main ingredients listed on the package include:
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Sugar (produced in Japan)
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Cream (contains milk)
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Cocoa powder
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Whole milk powder
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Vegetable oils
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Milk fat
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Skim milk powder
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Whey powder (contains milk)
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Alcohol
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Matcha
Additives listed on the label include:
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Emulsifier (derived from soy)
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Flavoring
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Coloring (safflower yellow, gardenia pigment)
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Thickener (gelatin)
Allergen Information (Based on Japanese Label)
Contains:
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Milk
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Soy
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Gelatin
Note About Gelatin
The label lists gelatin as a thickening agent. However, the package does not specify the source of the gelatin.
The ingredient list specifies gelatin as the gelling agent. Because it is clearly labeled as gelatin, it is unlikely to be a plant-based gelling agent such as pectin. However, the packaging does not specify the animal source of the gelatin used. For this reason, consumers who avoid certain animal-derived ingredients for religious, dietary, or personal reasons may want to take this into consideration before consuming the product.
Final Thoughts
Seven Premium Nama Chocolate Matcha combines the smooth melting texture of nama chocolate with the mild bitterness and aroma of Uji matcha.
The matcha flavor is noticeable but balanced, making it approachable even for people who prefer less bitterness in matcha sweets.
Because it is sold exclusively at 7-Eleven in Japan, availability depends heavily on the specific store, and it may be difficult to find depending on location.
